Every lead lands with the right person.
Put two or three qualifying questions in front of the calendar. Semiora checks the answers against your routing rules, books the match with the right teammate — and keeps a fallback on standby for unexpected queries.
Unlimited questions and routes · Answers stay attached to the booking · Works with every event type
Intake form
A form that does your triage
Questions that qualify
Short answers, multiple choice, phone numbers, budget ranges — build an intake in minutes and put it in front of the calendar before a slot is claimed.
Round-robin inside routes
A route picks the team; round-robin picks the fairest host inside it. Load stays even without a spreadsheet referee or a standup argument.
Fallbacks that catch strays
Anything that matches no rule goes to a catch-all host or pool, so a new lead never dead-ends because your rules missed a case.
Assign by answer, not by gut
Budget over $50k goes to enterprise; “just exploring” goes to a group demo. The routing table reads like plain language and edits in seconds.
Speed-to-lead, honored
Routes fire the instant the form submits — the right seller gets the meeting while the lead is still warm, not the next morning.
Context travels with the booking
Answers attach to the meeting and stay visible to the host — no repeat questions on the call, no digging through a separate form tool.
From question to booked host
Ask what matters
Add the two or three questions that predict a good fit. Everything else stays optional, so the form never feels like an interrogation.
Match to a route
Each answer is checked against your routing rules; the winning route's pool rotates to whoever's turn it is to host.
Book, armed with context
The guest lands on the right person's calendar with their answers already attached — and your workflows take over from there.
“Speed-to-lead went from hours to seconds with intake questions that immediately route prospects to the correct pod calendar.”
Intake & Routing Focus
Lead Qualification Design
Ask in whatever shape the answer takes
Six question types cover everything from a LinkedIn URL to a budget range — each one can feed a route, a workflow or both.
Short answer
“What's your company website?”
Long answer
“What are you hoping to solve this quarter?”
Multiple choice
“How big is your team?”
Dropdown
“Which plan are you on today?”
Phone number
“Best number for a text confirmation?”
Number
“Monthly booking volume, roughly?”
Stop triaging leads by hand.
Build your first routing form in minutes and let every booking land with the person best placed to take it.
Free forever for individuals · Pro from $12/seat · Cancel anytime